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Alumni MARKEThink: Unilever story of successful brands

17.06.2015Comments are closed.

On 10th of June 2015, Alumni MARKEThink organised an event with Péter Szabó, managing director of Unilever Slovenia, Croatia and Bosnia and Herzegovina.

We became acquainted with Unilever’s mission and successful marketing campaigns. Unilever is a global company that has a portfolio of more than 400 brands, including Dove, Rexona, Knorr, Axe and Carte D’Or.

Unilever wants to create more brands and increase its market share. With its fourteen strongest brands Unilever today generates a turnover of EUR 1 billion. In the future, they want to double the size of the company and increase its social impact.

After the conclusion of the presentation, there was a party. Entertainment was outdoors and participants enjoyed a DJ, ate ice cream, drank refreshing cocktails and socialised.


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