School of Economics and Business hosted students from partner university ISCTE Business School
Between 4 and 7 April, School of Economics and Business hosted a group of 52 students accompanied by MSc in Marketing programme director Mr. João Marques Guerreiro and prof. Ricardo Bilro from partner university ISCTE Business School, Portugal.
A group was welcomed by SEB UL Secretary General Tilen Balon, followed by lecture of prof. Vesna Žabkar. The aim of the visit was to get acquitted with area of international marketing, current practices in digital and social media marketing and new trends in marketing.
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